EVGA CES Exhibition Branding – “Extreme Gear!” Campaign

This campaign was created for EVGA’s international tech exhibition presence, built around the theme “Extreme Gear!” to highlight its performance-driven product line.

I developed a complete visual identity across multiple formats:

Merchandise — embroidered cap and tote bag designs reflecting the RGB-inspired gradient

Posters and print materials — showcasing EVGA hardware with dramatic lighting and clarity

Digital signage — scaled for subway billboards, backlit frames, and public space screens

The overall style combines EVGA’s bold brand attitude with a sleek, modern aesthetic—dark textures, tech-inspired layout, and high-contrast product presentation. This campaign ensured visual consistency across touchpoints, capturing the attention of gamers and tech enthusiasts in a competitive event space.