MSI PRO Series – PDT Workshop Visual System
A unified visual identity created for MSI’s PRO Series factory tour and workshop event, covering printed materials, wayfinding, merchandise, and environmental graphics.
Client /
This project was developed for MSI’s internal and partner-facing PDT Workshop, hosted to reinforce the PRO Series brand value—Productivity, Reliability, and Operability.
The design concept features a minimal yet structured identity system, reflecting the professional tone of the PRO series. It was applied across various materials including:
Workshop invitations and folders
Wayfinding posters and banners
Event badges, drinkware, and microphone sleeves
Large-scale outdoor and environmental signage
Using a line-art visual metaphor, the “PRO” keyword was illustrated to represent connected workflows and solid engineering values. The color palette was kept light and modular, supporting adaptability across both light and dark background applications.
This project demonstrates my ability to create a scalable, brand-consistent system that works seamlessly across both digital and physical touchpoints.
